work Cirrus Logic

Website and visual identity redesign, ongoing support

Cirrus Logic is a premier supplier of audio and voice IC and software solutions for mobile communications, automotive entertainment and consumer audio applications. In short, Cirrus Logic products are part of devices many of us use each day. The versatility of their technologies meant reimagining their brand in an innovative and unique way, while keeping real-life context examples at top-of-mind for visitors.

Services

Development, Brand, Design, Strategy, and UX

Industry

B2B

In addition to visualizing sound, the brand identity also evokes Cirrus Logic’s fun company culture. The bright colors and big, bold, geometric typeface reference underground music magazines. The off kilter positioning and sizing of elements throughout the site feels like musical patterns. All of these elements combined communicate the Cirrus Logic brand personality.

We provided Cirrus with animation guidelines and technical illustrations of product context so their team could continue to maintain and extend the new design system.