Redesiging Digital Healthcare Services That Put The Customer First

Our Responsibilities:

  • Experience Design
  • Graphic Design
  • Interactive Development
  • Research

Like many large institutional sites, Einstein.edu had evolved wildly over the years, resulting in an experience that was difficult to use with content structures based on the health system’s internal organization, rather than in a way users would understand. Happy Cog collaborated with a range of Einstein stakeholders to build consensus around prioritizing patients’ and caregivers’ needs in the redesign. As a result, pathways to critical content, such as finding a doctor, scheduling an appointment, and locating visitor information were made more prominent. A persistent Patients & Visitors link was provided as a one-stop-shop for anyone wishing to visit a loved one at one of Einstein’s centers.

Forms like “Find a Doctor” were made simpler and now require only essential information. Finally, Happy Cog partnered with Einstein’s CMS implementation vendor to create template deliveries that met its needs while maintaining Web Standards and deep accessibility.

The highest praise this project received was the internal view within Einstein that with “Happy Cog’s help… we have been able to start some real changes… it’s made a major difference and trickles down to other things, but it started with a progressive approach to the web.”

We’ve already built great things for:

  • A List Apart
  • ADP
  • Advertising Age
  • AIGA
  • AMC Theatres
  • American College of Physicians
  • Amnesty International USA
  • Appliance Parts Pros
  • Archstone Apartments
  • Arizona State University
  • BBVA Compass
  • Ben & Jerry's
  • Black Hills Corporation
  • Black Hills Energy
  • Black Pixel
  • Blogger
  • Books-A-Million
  • Brighter Planet
  • BSR
  • Bubakiki
  • Build-A-Bear Workshops
  • Campus Explorer
  • Capgemini
  • Carlisle Wide Plank Floors
  • Cerner Corporation
  • Change.org
  • Channel 4 (UK)
  • Climate Central
  • Comhaltas
  • Delaware Valley College
  • Dictionary.com
  • Einstein Healthcare Network
  • Fetch Softworks
  • Fonts.com
  • FragranceX
  • Garces Group
  • Georgetown Law School
  • Georgetown University
  • Groupon
  • Harvard Business School
  • Harvard University
  • Hershahotels.com
  • Housing Works
  • Kaplan Test Prep
  • Kauai Hindu Monastery
  • Kongregate
  • Krylon
  • Landmark University
  • Longwood Gardens
  • Ma.gnolia
  • Marler Clark L.L.P, P.S.
  • MICA
  • Michigan State University
  • Moss Rehab
  • Mozilla
  • MTV OMA 2
  • MTV OMA 3
  • Mun2 (Telemundo)
  • Naked Pizza
  • National Constitution Center
  • Nintendo of America
  • Progressive Waste Solutions
  • Red 5 Sudios
  • Republic of Tea
  • Riot Games
  • Riot Racing
  • SmartyPig
  • Soccer.com (Sports Endeavors)
  • Stanford University
  • Sundance Film Festival
  • TEDxPhiladelphia
  • Tenth Millennium
  • Tethys Bioscience, Inc.
  • The Amanda Project
  • The Annie E. Casey Foundation
  • The Bill & Melinda Gates Foundation
  • The Center for Teaching Quality
  • The McGraw Hill Companies
  • The Posse Foundation
  • The Today Show
  • The World Wide Web Consortium
  • Thomson Reuters
  • United States Holocaust Memorial Museum
  • Visitphilly.com (GPTMC)
  • Voting Information Project
  • W.W. Norton & Company
  • Warner Bros. Films
  • Weil, Gotshal & Manges
  • Welton Investment Corporation
  • Wordpress
  • Yale School of Management
  • Zappos

Capabilities

We don’t specialize in a specific technology or type of business; we specialize in all of them. Have an idea for a project?

Start Your Project with Happy Cog →

We love to provide:

  • Research
  • User experience design
  • Online business strategy
  • Information architecture
  • Content strategy
  • Graphic design
  • Template (code) development
  • Responsive design & development
  • Mobile development & testing
  • Application development
  • Content management system (CMS) development
  • Hosting

We routinely build great things for:

  • Banking & financial institutions
  • Broadcast & media
  • Universities & educators
  • E-commerce sites
  • Energy & utility companies
  • Film & entertainment
  • Fortune 500 companies
  • Gaming studios
  • Local and federal governments
  • Non-profit organizations
  • Professional service providers
  • Software companies
  • Tourism & travel