Partnering with Happy Cog is a collaboration that provides results which extend far beyond our work together.

Ben & Jerry’s

A Design System for a Global Frozen Dreamland

When you make the best ice cream in the world, you need a global digital platform that enables you to shout it from the rooftops. Happy Cog worked with Ben & Jerry’s to create an extensible design system that allows individual global markets to keep their fanatical consumers informed about all things ice cream.

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What’s happening? We’re launching websites, publishing articles, giving presentations, and building creative communities. Here are some of the things you should know about.

Cognition is our award-winning agency blog, where Happy Cog’s pixel pugilists share the science, strategy, and emotion of our work in web design. Here’s the latest and greatest.


We’ve been designing digital experiences ever since the web existed. And that entire time we’ve stayed ahead of the curve.

An inspirational leader in the digital design industry, Jeffrey Zeldman, crowned the “King of Web Standards” by Businessweek and the first inductee to the SXSW Interactive Festival Hall of Fame, founded Happy Cog in 1999. Happy Cog has grown to become an industry-leading, diverse group of problem-solving superstars across three studios, united under the common goal of making the web a better place to think, work and play.

At Happy Cog, we openly share knowledge rather than tuck it away for some secret strategic advantage. An industry that shares information makes a better industry. We seek every opportunity to write, teach, and speak about what we do, and that's a big reason why our clients come to us.

As Happy Cog continues to evolve, we'll always be looking for ways to make digital communication, and the business that surrounds it, as meaningful and enjoyable as it can be.

Meet the team.


Happy Cog is a closely knit network of useful products, first-rate client services, educational publications, and transformative ideas.


Got a fantastic design challenge for us? Can our partnership change the way you do business on the web? Want us to speak at a conference? Get in touch.